What is Tech SEO?
When you’re building a house or any other type of structure, you need to build it to an agreed upon set of rules in order live in and work in etc
In the early days of website building, AKA WEB 1.0, with dial-up internet and using HTML tables for layouts, the emphasis was on what it looked like and not how it was built, even then during the browser wars most websites where built for the developer’s favorite browser, zero cross compatibility checks let alone devices.
With increasing connectivity it is now more important than ever for the websites to be built to an agreed standard, but there are still slight differences in how the browsers work, what will work in one may not look right or even work correctly in another.
Tech SEO is the process of checking the website has been built correctly and it is able to work in all browsers across all devices. Web accessibility has even become more important, ensuring people with disabilities can engage with your website is paramount.
Focusing on the technical aspects of your website, combined with great content can have a huge impact on your search engine rank (SERPs)